The Daily Vroom
Good morning Vroomers!
Yesterday, total vehicle sales across all platforms exceeded $6.1 million. I’ve broken down the percentage of sales by price range to highlight where most transactions occurred. While the daily top five sales often feature six-figure results, the reality is that the bulk of yesterday’s sales fell in the $10k–$40k range.

Taking it a step further, here’s a look at the top five makes sold across all platforms as a percentage of total sales. No surprise—Porsche leads the pack, as they do most days.


MARKET LEADERBOARD
💰 The figures shared below don’t count any other sales such as car seats, memorabilia etc… All online auction sites are analyzed to put this leaderboard together.
I only include websites that have sold 5+ vehicles in the chart below.
For those of you who are newer readers, the table below has often been much more extensive in the past, featuring platforms like PCarMarket, Hagerty, Hemmings, Bonhams, AutoHunter, and others. Here’s hoping they will sell more cars to appear on the leaderboard.


YESTERDAY’S TOP 5 SALES
Want to dive deeper into any of these listings? Just click on the car to take you directly to the listing.

Bring a Trailer’s Record 2024 Sales
Bring a Trailer released a press release yesterday, celebrating yet another record-breaking year with $1.5 billion in sales for 2024. (that’s not revenue, but sales on the site) While super impressive, numbers in isolation don’t tell the full story. To put these results into context, I thought I’d compare 2024 with 2023 to see how BaT has evolved and where it stands today.

What’s next?
Watch for European partnerships in 2025 👀 and even wilder listings (helicopters, Speedboats?). If BaT keeps this pace, $2B sales isn’t a fantasy—it’s a forecast!

The Collaboration No One Saw Coming
Yesterday, we talked about how Cars & Bids needs to be braver with their marketing—and it’s like they listened to us straight away (if only we had such sway 😀). But let’s give credit where it’s due: Doug DeMuro’s Cars & Bids just pulled off an unexpected move by auctioning a car that can only be paid for in USDC.
The Collaboration No One Saw Coming
For those out of the loop (which included me!) Coinbase is a leading cryptocurrency platform, and USDC (USD Coin) is its stablecoin, pegged 1:1 to the U.S. dollar. In simple terms, USDC is stable, predictable, and easy to use. If you fund your Coinbase account through ACH, there are no fees to convert dollars to USDC. And you can flip it back to cash just as easily.
The car up for grabs is a 1986 Toyota Pickup XtraCab 4×4—a gem of a truck that practically screams "iconic." But more on that in a moment.
Why I Like This Move
Here’s the thing: I’m not saying this single auction is going to move the needle for Cars & Bids. It probably won’t, if we’re being honest. But that’s not the point. What I love about this is what it signifies—that Cars & Bids is willing to try something different, to experiment, and to take risks. It’s the kind of mindset that keeps things fresh and gets people talking.
This move feels more like a proof of concept than a groundbreaking strategy, but that’s totally fine. They’re putting themselves out there, and I can’t wait to see what they’ll try next.
Why the Toyota Pickup Stands Out
Now, let’s talk about this 1986 Toyota Pickup XtraCab 4×4, because it’s the perfect choice for this kind of auction. It’s rugged, reliable, and loaded with character. Highlights include:
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The 22R 2.4-liter 4-cylinder engine, one of the most bulletproof powerplants Toyota ever made.
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A 5-speed manual transmission paired with 4-wheel drive—the dream drivetrain for off-road enthusiasts.
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California ownership since 1992, meaning no rust nightmares.
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Recent maintenance, including new BFGoodrich All-Terrain tires, a rebuilt carburetor, and a fresh clutch master cylinder.
Plus, it’s finished in classic red with a brown interior, and it’s the more spacious XtraCab model. Doug himself reviewed it, which gives it a certain seal of approval.
What’s the Play Here?
For Coinbase:
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It’s a genius marketing move. They’re getting tons of exposure, educating people about USDC, and showing how simple it is to use. People like me are writing about it, and that’s priceless.
For Cars & Bids:
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It’s less clear-cut. Sure, they got a cool truck to auction and a guaranteed sale, but I think the bigger win is the message they’re sending: “We’re not afraid to try new things.” With the video they’ve made about Coinbase, the detailed page they created, and the effort put into this partnership, it feels like a test run for something bigger. And maybe, just maybe, Coinbase is sponsoring this, which wouldn’t hurt.
Final Thoughts
I really like this move—not because I think it’ll revolutionize Cars & Bids, but because it shows they’re willing to experiment. That’s how you stay relevant, spark conversations, and, who knows, maybe stumble on the next big thing. The truck itself is a killer choice, but the real takeaway here is the willingness to try something bold.
And honestly, if they keep pushing boundaries like this, I can’t wait to see what’s next.

Your Feedback
While we're on the topic of Cars & Bids, let's dive into the results of yesterday's poll. We asked, "What should Cars & Bids do to grow?" The response was fantastic—plenty of votes and a flood of comments. I've highlighted a few below, but apologies if yours didn’t make it in—there were just too many responses!

I like what I see from Cars & Bids, in terms of the quality and content of their auction listings. Seriously good. Their user interface is attractive and logical to what I expect to see there. I think Doug is genuine and his heart's in the right place. He seems to have obsessed over the right things and executed flawlessly. I do not think, though, that he needs to burn himself out by being the front/show man as much as some commentators have opined recently. Since I have not used that platform yet, maybe I'm stating the obvious here. Are the sellers and bidders happy? Is consignment/listing flow quick and efficient? Are users screened/vetted well? Is it a platform for personal buyers and sellers, or just another dealer channel/lprofessiona'sl low-fee (or no fee) sales hangout? Number One should always be the customer…the reason you're in business to start with.
I love the mix of cars they have on there and for me it’s the perfect amount of cars before I get lost as happens when i go to bat. But if they really want to grow then just have a section for older classics. But serious question does Doug like older cars?
I’ve been to many car events over the years, and i’d welcome the opportunity to go to one Doug is hosting and is at. I think that would open up cars and bids to a much bigger audience. I’ve been to many BAT events and Randy walks around and is very charming and accesible, and i feel Doug could do the same.
I'm a collector with vehicles from the sixties through the late eighties. I've bought four and sold five on C & B in the past two years (and more than triple that amount on BAT, Hemmings and Hagerty. I would STRONGLY urge the site to expand listings to include at least 1970's vehicles, if not earlier decades. I realize they've focused on a later niche, but agree there won't be growth without an expansion beyond "modern" rigs.
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